Utility, Pleasure or Price?

What exactly determines the value of something? Why is there so much variance in price among alleged......

What’s in Your TC Room?

Ever really think about it? Ever sit in the chairs that patients and parents sit in on a non-patient......

Chairside Consults

Why do we have TC rooms? Why do we have TCs who do nothing but interact with new patients? Why do we......

Focus on Photos

So recently I've reexamined what we do and why in our offices with an emphasis on opportunities to i......

Do No Harm?

The other day I posted this pano and the following question on The Pragmatic Orthodontist: Clinical ......

Avoid the Doctor Bottleneck

If your office is like ours and most of the orthodontic offices I've visited, the doctor is the bott......