Pricing Implications

You get what you pay for… This was never more true in orthodontics than today. Though we try and ......

Protecting the Public?

The last time organized dentistry and dental boards tried to “protect the public” they warned of the......

Truth?

We found this Facebook ad from the AAO interesting and thought provoking but we have a few questions......

You Think SmileDirectClub Is Bad?

I know orthodontists generally hate SmileDirectClub but let me tell you what fully decentralized orthodontic treatment may look like in the future: Scenario #1 Imagine you want straighter teeth and so...

It’s Time to Grow Up

Orthodontists claim that receiving orthodontic treatment as a child or teen increases self-esteem an......

Is SmileDirectClub Appropriate for Teenagers?

For my entire career as an orthodontist I’ve been asked daily, “Does my child need braces?” by parents who want the best for their kids. My answer is always the same, “If you think your child ...