All Things Being Equal…

All things being equal, all orthodontists KNOW the following to be true: A higher conversion rate is better than a lower one. A higher collection rate is better than a lower one. A lower no-show rate ...

Right or Rich?

We average a couple visiting doctors a week at Smiley Face these days. Doctors who generally come to see what we are doing and learn but in a significant number of cases it is readily apparent that th...

The Art of Orthodontic Doublespeak

Enjoy this guest blog from Dr. Marc Ackerman. I find it interesting, thought provoking and an excellent prelude to the 2019 NewConn Meeting.  There’s an old adage that states, “Say what you mean ...

A New Face in Orthodontics: Meet Smiley Face

Creation of An Authentic, Contiguous, Awesome, Successful Brand & Business Smiley Face is unlike anything in orthodontics. When we unveiled the brand and the model we could hear the collective gro...

Orthodontists are like GREEK Taxi Drivers

A while back I wrote a piece called Orthodontists are like Taxi Drivers but I need to update that sentiment given recent experience. You see, here in Athens there are plenty of taxi cabs around –...

AAO, Orthodontists Share Article on TeleDentistry

So the AAO shared this on their FB page and it’s been re-shared 192 times (by orthodontists no doubt) but did any of them actually read this article? Do orthodontists and the AAO really think Di...

Tactics Will Not Cure What Ails Orthodontists

We orthodontists are obsessed with the latest tactic/tip/pearl to do something “better” or faster or more effectively. No matter whether it’s clinical or practice management or marketing or HR, ...

Technology Will Not Fix What Ails Orthodontists

I received this unsolicited email a couple days ago. Honestly, I’m not sure what the phrase “When evolution means revolution” even means but I do know one thing – the “evolution” of “adv...