Great Is the Enemy of Good
Jim Collins famously said, “Good is the enemy of great” in his book Good to Great and I’ve taken that saying to heart for over a decade of trying to go from good to great in our dental business....
Modulate Service to Fit Price
As we discussed before, we orthodontists are perfectionists. We truly believe (falsely bel......
Give The People What They Want!
We orthodontists have a big problem and almost all of us suffer from the same disease. Perfectionism. It’s ironic to me that in a profession where we are dealing with asymmetric people and too many ...
Dr. Ackerman Responds To “Well Begun, Half Done” AJODO Article
As many of you remember, Dr. Ackerman and I took great offense to this “ethics” article in the AJODO and made that displeasure known here, here, and here. We believe that this kind of hub...
A Modern Day Business Tale of David vs. Goliath What can Orthodontists learn from Dollar Shave Club vs. Gillette
By: Chris Bentson In 2006, Proctor and Gamble made a $56 Billion, with a “B”, investment in the razor blade market; purchasing the Gillette products and brand. With a 70% market share in the r...
Credentialing & Cash Flow Considerations When Hiring An Associcate (or Being Hired)
Before you hire or offer a contact there are more than a few things you need to keep in mind. While ......
Act Now & Save on MKS 2017 Attendence
If you’ve been living under a rock for the last few months you may not have heard how awesome MKS 2016 was… If you weren’t there or don’t know, I guarantee you don’t want...
CE, License Renewal & Record Keeping
CE is required by all the dental licensing authorities that I know of and it's that time of year for......