What Does the Average Orthodontic Consumer Look Like?

Not the average orthodontic patient seen in the traditional orthodontic office, the average consumer......

The Buy/Sell Dichotomy

This phenomenon has always been fun to watch but it has rarely been more apparent than now. If you w......

Are You REALLY Protecting the Profession?

All I hear these days from a very vocal and very unhappy subset of orthodontists are vitriolic accus......