It’s Not About Price

Yes we have a flat fee of $2998 at Smiley Face. Yes I love it because at this price point I have a great deal of freedom to practice as I see fit, I treat only people I enjoy and I work only when I wa...

Right or Rich?

We average a couple visiting doctors a week at Smiley Face these days. Doctors who generally come to see what we are doing and learn but in a significant number of cases it is readily apparent that th...

$800,000

The other day I was asked why I think the median orthodontic pracrice is doing less than a million in production and, even if most orthodontists are producing in the 800 k range, how can they be broke...

A New Face in Orthodontics: Meet Smiley Face

Creation of An Authentic, Contiguous, Awesome, Successful Brand & Business Smiley Face is unlike anything in orthodontics. When we unveiled the brand and the model we could hear the collective gro...

Jack of All Trades?

I am the first to admit that in the not too distant past I fell for the orthodontic groupthink that is the rush to add new services to our offices. I have since wised up as have many others who’ve t...

Consistent Problems Are Actually Opportunities

Do you have a problem that you have to deal with every single day in your business? Every week? Every month? If you said no I’d question your grasp of the day to day operation of your office, wonder...