Sales Is NOT a Four-Letter Word
I hear all the time from orthodontists how “our clientele is high end and we can’t do ‘sales’ because that demographic won’t tolerate it.” Of course this is just another way of defending t...
5% of Patients Cause 95% of Issues
By Bridget Burris We all know how we feel when we see “that” patient on our schedule for the day. Dread and anxiety set in and our day is already starting out with a negative attitude. No fun at a...
An Update on Medically Necessary Orthodontic Conditions
Marc Ackerman, DMD, MBA Earlier in the Summer I posted a blog about the perils of defining medically necessary orthodontic conditions and how this might affect the orthodontic insurance industry. Over...
The Boutique Mentality
For years we have met colleagues who tell us that they have or are thinking of starting a boutique orthodontic practice. In our younger less skeptical days, we would take this at face value believing ...
Playing Offense or Defense?
By Marc Ackerman Lower incisors have to be positioned upright over basal bone and you must measure this on a lateral cephalometic radiograph before and after treatment. If you don’t finish your ...
Tempest in a Teapot
Imagine a person standing on the shore of an immense lake using a teaspoon to transfer water from the lake to their vegetable garden. When asked why they are using a teaspoon instead of something more...
Performance Review Made Simple – Sample Eval Sheet Included
By Bridget Burris Where does the time go? How can I get all my work done and still create a culture where I have a happy team? One of the best ways is to have definite and consistent communication ...- 2 of 2
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