RBF Field Report

Received this message (below) today – one of several similar ones in response to The American Orthodontic Dream. I think it’s great and hope that others will open up and share their chall...

It’s Not as Bad as You Think

I get emails or FB messages at least every other month from orthodontists in distress – the vast majority of which I’ve never met. The names vary but the message is always the same and go ...

On What Planet Does This Make Sense?

Someone please explain this to me.  The AAO DOS charges a 200 dollar fee for people to get access to donated services (provided entirely by an AAO member) but the doctor donating the service doesn...

What Is A GOOD Referral Source?

Ancient History When I got out of residency in 2004, this question was easy to answer. A good referral source was a general dentist or pediatric dentist who sent me every child or adult that the denti...

60 & 90 Day Past Due Letters

Stuff happens and sometimes people get behind on their accounts. It’s just part of life in an orthodontic office. It’s vital that you keep a close eye on all accounts and communicate effe...

Emotional Orthodontists?

We’re pretty sure that you’ve heard the following statements recently : Braces are antiquated and finished. Do it yourself orthodontics is a serious health crisis. Organized orthodontics must be ...

Don’t Be Constrained by the Chief Complaint

In orthodontics, the chief complaint is sacrosanct. Or at least we talk about it like it is. The reality is that better is better and most patients will be well satisfied with a better-looking smile e...

The 3 Words Everyone Longs to Hear

No, not “I love you”. The three words I have in mind are far less intimate but much more sought after on a daily and probably hourly basis. Hearing “I love you” is great but sa...

Orthodontists and the PITA Principle

We all know what PITA means and so do our team members. When a challenging patient walks in the door we orthodontists believe that they are easy to recognize and label. Traditionally the way we orthod...

Orthodontists and Airport Security

We just went through security at the SJO airport here in San Jose, Costa Rica. It was interesting because the person running the one working bag X-ray machine was also the person who investigated susp...