A New Face in Orthodontics: Meet Smiley Face
Creation of An Authentic, Contiguous, Awesome, Successful Brand & Business Smiley Face is unlike anything in orthodontics. When we unveiled the brand and the model we could hear the collective gro...
It’s About Getting Patients In The Door!!!!
We have talked about the vital and primary nature of the need to get patients in the door many times here on OrthoPundit but now that Smiley Face is opening I wanted to give the first of what will be ...
NEW Progressive Orthodontist Magazine Editors!
I’ve decided to change directions for the magazine! From now on, we are going to have the top tier movers and shakers in orthodontics as editors in their specific areas of expertise to make su...
Get The Latest Progressive Orthodontist Magazine HERE!
The paper edition of The Progressive Orthodontist Magazine, AAO Edition, has shipped and should be hitting mailboxes this week but while you wait, feel free to download and pursue the digital version....
How to Hire a Marketing Employee
By: Angela Weber, CMO OrthoSynetics If you’re an orthodontic practice owner with ambitions to grow your patient base and even open up new locations, you know you need to aggressively market your s...
FREE Payment Calculator/Slider/Thingy From OrthoSynetics
There’s been a lot of excitement about fee calculators (aka “sliders”) of late. I don’t really get it but, hey, it is what it is. Anyway I was in New Orleans last week at the O...
Does your marketing plan have the right stuff?
By Angela Weber Developing a successful marketing plan is a balancing act between building brand awareness and driving direct response. Dr. Burris recently asked me what was so unique about what the...
Medicaid, Invisalign, Insurance & OrthoSynetics Are All The Same To Me
In my mind there is no difference among them. Each of these things brings patients in the door and has a cost and some aggrevation associated with utilizing them. Getting patients in the door today a...