Why 3000 Is More Than 5500

Marc Ackerman Ben Burris We have discussed repeatedly our belief that the average fee for orthodontic treatment will trend lower. This prediction has been met with shock and horror from the majority o...

Calling It Like We See It: Two Questions

It’s highly possible that at some point in the next couple decades it will be legal for non-dentists to provide tooth straightening with clear aligners directly to the consumer. Outcome data from pa...

Impediments to Changing from Analog to Digital

It’s been an interesting week. We’ve just finished our book, Straighter: The Rules of Orthodontics and sent it to the printer, we’ve set a date for our first in person implementation...

Letting The Air Out of Sleep Orthodontics

Marc Bernard Ackerman, DMD, MBA  “The greater the ignorance the greater the dogmatism.” Sir William Osler An aggravated wife walks into the family Doctor’s office with a complaint about her hus...

A Radiographic Rationale for Orthodontists

Marc Bernard Ackerman, DMD, MBA All you need in this life is ignorance and confidence, and then success is sure. Mark Twain I was reading the most recent Ethics in Orthodontics article in the American...

Anonymity: A Different Way to Give

by Marc Bernard Ackerman, DMD, MBA The School of Public Health at my University was strapped for cash. In order to secure the type of endowment needed for the long haul, they sold the naming rights of...

NEW Progressive Orthodontist Magazine Editors!

I’ve decided to change directions for the magazine! From now on, we are going to have the top tier movers and shakers in orthodontics as editors in their specific areas of expertise to make su...

Stay Classy San Diego

By Marc Bernard Ackerman, DMD, MBA Without promotion, something terrible happens… nothing P.T. Barnum The American Association of Orthodontists Annual Session is a glimpse into the specialty’s...

Really?

By Marc Ackerman, DMD, MBA I practice orthodontics full-time in a hospital setting. My patient population is about as diverse as they come. Kids with chronic disease. Kids post-transplant. Kids with ...