By Anil Idiculla I’m constantly amazed by the stories I hear from doctors about their ClinCheck experience. It’s not the fact that they complicate things for no reason that is interesting...
Orthodontists love to save money. We will save money by cutting or delaying essentials and then turn around and buy Sh*t We Don’t Need! We are funny that way. One of the most egregious examples ...
By Angela Weber Developing a successful marketing plan is a balancing act between building brand awareness and driving direct response. Dr. Burris recently asked me what was so unique about what the...
By Marc Ackerman The ABO website proclaims that 1 out of 3 orthodontists are board certified (33%).They report that there are 3410 active diplomates and the AAO membership website estimates 17,000 me...
By Mike Butler Being consistently bad is better than being inconsistently awesome. There are 41,394 Realtors in Arizona. That means there is one Realtor for every 153 residents. It’s insane! How in ...
An often overlooked element of distance off the tea is the quality of the strike. Use these two drills to hit the ball like the best players in the world. Andrew Rice Director of Instruction at The Cl...
As many of you know, I’m not big on complicating things. I like simple, straight forward treatment, simple mechanics, pragmatic treatment plans and predictable results. I don’t believe in...
I had an interesting conversation with Chris Vranas, the Executive Director of the AAO, at the ADSO Summit in Vegas last weekend. He was there with the current and soon to be new Presidents of the AAO...
For decades, State Dental Boards have protected dentists from competition and allowed them to keep prices artificially high and supply artificially low. Though this is crazy and likely violates the Sh...
I love Michael Raynor’s Three Rules for running a great business: Better before cheaper: Don’t compete on price, compete on value. Revenue before cost: Don’t drive profits by cutting cost, ...
Patients and parents have busy lives and stuff to do. Respect that. Know that what we do for them is awesome but it’s also inconvenient. You can make it less so by creating a great schedule, run...