This week provided an interesting series of polls on Ortho101. I’m working hard to question everything – especially the things we take for granted – and I’m proud of the other...
OrthoSynetics is sponsoring an all day learning event in Hawaii on Thursday, October 20th. We will discuss practical tips and tactics to supercharge your office while having a lot of fun – we al...
By Nona Naghavi A lot has been said and covered by many before me. Ben has done a tremendous job hammering it into our heads that some things that we thought we should never do must be done in this da...
A double blind study conducted by Drs. Smith and Jones at the Institute for Dental Consumer Protection has found that aligners are totally ineffective in moving, straightening, aligning or otherwise p...
Ever really think about it? Ever sit in the chairs that patients and parents sit in on a non-patient day and look around? I mean really look. What do you see? Is there a reason for each and everything...
By Marc Ackerman & Ben Burris Bob Dylan once sung “the times they are a changin’”. Learn it. Live it. Love it. Embracing change is the only way to survive in orthodontics but if you play you...
Why do we have TC rooms? Why do we have TCs who do nothing but interact with new patients? Why do we believe that only they can do this? Why do we spend an hour or more talking a new patient and their...
By Kyle Fagala Digital marketing is something of an anomaly when it comes to industries. It has the power to propel your business to new, often unparalleled levels of success, but it’s also so esote...
By Jamie Reynolds In previous posts, I shared data we are collecting at OrthoFi. In a series of upcoming blog posts, I hope to share more of the data we have collected from over 76,000 new patient e...
So recently I’ve reexamined what we do and why in our offices with an emphasis on opportunities to increase patient comfort, reduce chair time and increase efficiency. Knowing us orthodontists I...
It’s been an interesting couple of weeks. Based on recent polls in Ortho101 it’s become obvious that we orthodontists are nothing more than teeth straighteners who do the bidding of our clientele....
By Jason Tam We just saw a nearly 18-year-old new patient as a 4th opinion. Usually I am a bit wary of these, especially if they have traveled some distance to see me, but hey, I had time. She had bee...